Royal FloraHolland ’s logistics outgrowth is unique in its kind because of the twenty-four hours - sweet nature of the products . It is so special that it has been a pop tourist attraction for eld . visitant from all over the world are always impress by the efficiency with which the flowers find out their way to the buyer . It is a process that can not be witnessed on such a magnanimous musical scale anywhere else in the world . The physical process has been optimize and perfected over ten . This is due in part to the availableness of electrical tractor , the standard size of trolleys and packaging , and the development of custom - developed software for our logistics . And , of class , years of practical lesson watch . The winner is partly due to the seamless connective to the logistics on the grower and buyer side . The late development in their logistics is time time slot bringing . " This offers great advantages for both buyer and us " , explain Leendert - Jan Plaisier , COO Royal FloraHolland .

" When I started as COO three years ago , the focus was wholly on deport the intersection as quickly as possible within our predicted remainder time found on forecast . Once the product were sell during the auction , it was a matter of catch them to the customer as soon as possible . This for all products to all customer , without discrimination . As a final result , function hours were short and wide-ranging greatly from day to daytime , which prove unattractive to employee as the labour mart tighten up . "

Spread of provision offers buyers benefitsMeeting that generic remnant sentence , has since number under increase air pressure , he continues . " We did not only talk about internally whether we could do things differently , but also with our customers . Discussions show that more and more purchaser are also accommodate their processes and workings methods step by measure . They too have a challenge in terms of logistics faculty . Spreading supply offers buyers advantages . Although the primary interest remains reliable and predictable rescue . This applies to the ware they bribe on the clock and to the direct flow we sue on behalf of our growers . "

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" A crucial development for improving predictability and reliability of delivery is delivery in time slots . Initially for the clock . rather of aspire for one terminal time , it turns out that buyers in reality favor to get some of their purchased products later . Like us , they need to move to stagger prison term to engage employee and expend space and resources efficiently . Also , some buyers prefer not to receive their products before 8 o’clock , for example , because it allow them to work more efficiently themselves . With society picking , this is potential , if you give the system the ripe instruction . We use the ability of the order foot system of rules to give up in time slots chosen by purchaser . "

More certainty and predictability"We have previously create Select Delivery time slots for clock pre - sales ( KVV ) , for object lesson . But also , for the regular process , we are now moving to time slot delivery . This offers customers more certainty and predictability , than work with the one - size - fits - all ending time . We successfully tested this in a pilot last summertime . buyer could choose delivery by 11 am or by 12 pm , or a combination of both at the emplacement where they buy . Together with Select Delivery for KVV purchase ( before 08.00 ) and/or Priority Delivery ( pressing sale service ) , buyers can make a rate of flow that seamlessly fits their process . A archetype is also running for late delivery of clock purchases with Select Delivery ( 10.00 - 13.00 ) and getting rescue before 12.00 at another placement ; for example , getting delivered at 12.00 in Aalsmeer what was buy in Naaldwijk or Rijnsburg . disseminate the total over several time slots is very important to us in ordering to leave employees to work longer , make good exercise of space and resources and deliver reliably . "

up trend since summer"Looking at the figures , we have been on an upward style since the summertime . The sentence slots for regular obstetrical delivery and Select Delivery combined with some targeted improvements in the system and few order pluck errors are paying off . With the maturate number of buyer who have set up fourth dimension time slot for regular delivery , reliability remain gamy and stable at over 98 % . We are now in the process of map all buyer ' rescue preferences by day in Naaldwijk and Rijnsburg . What is striking is that more than 50 per cent of the emptor select a later delivery time , e.g. before 12 or even between 10 am and 1 atomic number 61 . "

" Soon , when everyone has pick out fourth dimension slots for even speech , the hub where we pick parliamentary law will no longer have a single end clip that varies from day to day . This also means that on day with lower book , we can take our meter to deliver all product . Indeed , that is the agreement with our buyers . We go step by step and experience , learn and optimise each time before taking the next big step . This is how we insure that buyers can calculate on high - calibre , reliable and predictable logistics services , even during variety . This is what we stand for because in doing so we contribute to Royal FloraHolland ’s objective , optimum pricing at the lowest potential cost . "

beginning : Royal FloraHolland