Yesterday , Valentine ’s Day was fete in many countries all over the human beings . Also in Poland and also here , it is an authoritative vacation for the peak industry . " After Women ’s Day ( March 8) and Mother ’s Day , it is the most significant floral vacation " , enunciate Bohdan Tustanivskyi of Profiflora , who visited several supermarkets in Poland on February 14 . " For the Polish consumer , the supermarket is an important vent to buy their Valentine ’s Day flowers and when comparing this year to 2021 , he notices grim mass and in high spirits price . "
Bohdan Tustanivskyi
chintzy prices in the mellow seasonAccording to Tustanivskyi a lot of people buy their efflorescence in the supermarket . " In contrast to the sweeping market , supplier to supermarkets should deliver bad volume of heyday for received low Mary Leontyne Price on holiday , just like in normal hebdomad . That ’s why a lot of people wait for the retail shelve offering as they can purchase flowers at a cheap price in the high season . "
Buying flowers onlyConsumers even go to the supermarket to only corrupt flowers on Valentine ’s Day . " We have project that they even come at 7:00 in the morning to buy only flowers . " For Retail merchandising departments it ’s a good chance to declare through radio and societal sensitive chinchy flowers and pull attention of possible consumers , he continue . " For example tulip this year for 7 stem caboodle is from 7,99 zł till 8,99 zł ( 1,77 - 1,99 euro ) . "
No deepfloristicbouquets"It is still hard to find out recondite floristic bouquets . The main reason is the expensive logistics . " On the flower shelves , mostly tulips and roses are on exhibit , he says . " The majority of the tulips are supplied by Polish growers and the majority of the rose ( 35 , 40 and 50 cm ) start from Africa .
Lower volumes higher pricesEven though flowers are cheap at supermarket , price were about 10 pct higher compare to last class , he explains . Also , loudness were lower . " This yr , we can say that supermarket were very careful with order and did n’t took giving risks with large order . Last yr , in 2021 , we observed magnanimous volumes of flowers on supermarkets shelves . The reason is not very clear , it may be the pandemic , or maybe the expectation of puffiness ?
For more info : Profiflora sp . z. o. o. Bohdan Tustanivskyi+48 512 634 439Email:[email protected]www.profiflora.pl
© FloralDaily.com/Elita Vellekoop
