Orbia Netafim and Bayer announced an expansion of their strategic quislingism , starting with new digital husbandry solution for fruit and veg growers . By simplifying principal data collection and surrender a system of rules that can bring forth tailored recommendation from that information , the new resolution aim to help agriculturist maximize crop production and optimise their use of resources , thus denigrate the wallop on the surroundings .
While the acceptance of digital tools has increased in recent years , those currently available in horticulture are not addressing growers ' needs holistically . Many veggie and yield growers have challenge when switching between multiple software package applications , and the siloed nature of today ’s root adds complexness to daily activity , rather than simplifying them . As part of the party ' expanded collaborationism , Bayer has developed a new digital platform shout HortiView to simplify primary data collection and sharing for the finish of fruits and vegetables , enabling raiser to benefit from an ecosystem of connected agronomic services that support information - driven decisions and market entree .
At the same meter , Orbia Netafim has develop irrigation insight to be available through HortiView ’s program . Rather than a one - size - fits - all approaching , these tailor irrigation recommendations are generated unambiguously for each grower , base on the primary data they provide in HortiView . The collaborationism will also expand to include connectivity to GrowSphere , Orbia Netafim ’s all - in - one irrigation operating system , which features optimized irrigation , crop protection , and fertigation applications .
Chris Pienaar , Fruit & Vegetable Digital New Value Lead for Bayer ’s Crop Science division say : " Digital engineering offers enormous value in gardening , but those digital tool seldom work together , and it ’s been extremely difficult for growers to use their own datum in datum fashion model that can help them optimise crop yield economic consumption . "
A small group of agriculturist advisors are presently using the new root and providing feedback to inform broad availability in the future . By combining their various long suit , Orbia Netafim and Bayer aim to gain horticultural customers with insights powered by main data point , helping them optimise decision - making , maximise crop production , carry through on agrarian inputs , and motor operational efficiency .
Ofer Oveed , SVP of Technology and Crops , Orbia Precision Agriculture ( Netafim ) supply : " Acting at the forefront of our respective agricultural fields in irrigation , crop protection , agronomy , and digital program , we ’re delighted to be collaborating with Bayer on combining our agronomical and technological expertise to maximize efforts and assist farmers globally tackle today ’s challenges , from climate change to rising input costs . "
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